Legal Framework
Terms & Compliance
Last updated: 31 July 2026
Privacy Policy
1. Data Controller
BrandOrbitLab, registered at Skibhusvej 72, 5000 Odense C, Denmark (hereinafter "the Company," "we," "us," or "our"), is the data controller responsible for the processing of personal data as described in this Privacy Policy.
2. Legal Basis for Processing
We process personal data under the following legal bases as defined in Article 6(1) of the EU General Data Protection Regulation (GDPR): (a) consent — when you voluntarily provide data via contact forms or subscription; (b) contractual necessity — to fulfil service agreements and deliver brand strategy, identity design, and related professional services; (c) legitimate interest — to improve our service quality, maintain business records, and ensure site security.
3. Categories of Personal Data
We may collect and process the following categories of personal data: full name, email address, phone number, company affiliation, project briefs, billing and payment information, communication records, IP address, browser type, operating system, referral source, and usage analytics.
4. Purpose of Processing
Personal data is processed for the following purposes: (a) to respond to inquiries and deliver requested services; (b) to manage contractual relationships and process payments; (c) to send service-related communications and project updates; (d) to comply with legal obligations, including tax and accounting requirements; (e) to analyse website usage and improve user experience; (f) to detect and prevent fraudulent or unauthorized activity.
5. Data Retention
Personal data is retained only for as long as necessary to fulfil the purposes for which it was collected. Project-related data is retained for a minimum of 5 years following project completion to comply with Danish bookkeeping legislation. Contact form submissions are retained for 24 months unless a contractual relationship is established. Analytics data is anonymized after 13 months.
6. Data Sharing & Third Parties
We do not sell or rent personal data to third parties. Personal data may be shared with: (a) hosting and infrastructure providers necessary for website operation; (b) payment processing services for transaction facilitation; (c) analytics services for website performance monitoring; (d) legal advisors and regulatory authorities when required by law. All third-party processors are bound by Data Processing Agreements (DPAs) ensuring GDPR-compliant handling of personal data.
7. International Data Transfers
Where personal data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission, or transfers to jurisdictions recognized as providing adequate data protection.
8. Data Subject Rights
Under the GDPR, you have the following rights: (a) the right of access (Article 15) — to obtain confirmation of whether your personal data is being processed and to request a copy; (b) the right to rectification (Article 16) — to correct inaccurate or incomplete data; (c) the right to erasure (Article 17) — to request deletion of your data where no legal retention obligation exists; (d) the right to restriction (Article 18) — to limit processing in certain circumstances; (e) the right to data portability (Article 20) — to receive your data in a structured, machine-readable format; (f) the right to object (Article 21) — to object to processing based on legitimate interest or direct marketing.
9. Exercising Your Rights
To exercise any of the above rights, please contact us at [email protected]. We will respond to your request within 30 days. If we require additional time, we will notify you of the extension within the initial 30-day period. We may request identity verification to prevent unauthorized access to your data.
10. Data Security
BrandOrbitLab implements appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit (TLS/SSL), access controls, regular security assessments, and staff training on data protection practices.
11. Supervisory Authority
If you believe your data protection rights have been infringed, you have the right to lodge a complaint with the Danish Data Protection Agency (Datatilsynet): Borgergade 28, 1300 Copenhagen K, Denmark. Email: [email protected].
Refund Policy
1. Scope
This Refund Policy applies to all services provided by BrandOrbitLab, registered at Skibhusvej 72, 5000 Odense C, Denmark. It governs refund eligibility for brand identity, narrative strategy, digital experience design, packaging, social media systems, brand naming, brand audit, and motion design services.
2. Project-Based Refund Terms
All services are delivered as project-based engagements governed by individual Statements of Work (SOWs). Refunds are evaluated on a case-by-case basis according to project milestones completed at the time of cancellation request. The following tiered structure applies:
Pre-Discovery Phase (before any work has commenced): Full refund minus a 10% administrative fee.
Discovery/Research Phase: 50% of the remaining project fee, as research and strategic analysis deliverables have been initiated.
Execution Phase: No refund. All fees at this stage cover work in progress, resource allocation, and intellectual property development already undertaken.
3. Digital Products & Templates
Once digital deliverables (brand guidelines documents, template files, digital assets) have been delivered and downloaded, they are non-refundable. If a digital product arrives with technical defects preventing its intended use, we will provide a corrected version at no additional cost within 14 business days.
4. Dispute Resolution
If you are dissatisfied with a completed deliverable, you must notify BrandOrbitLab in writing within 14 days of delivery. We will review the feedback and provide reasonable revisions at no charge if the deliverable materially deviates from the agreed SOW specifications. If the dispute cannot be resolved amicably, either party may refer the matter to mediation under the rules of the Danish Arbitration Institute.
5. Refund Processing
Approved refunds will be processed within 14 business days to the original payment method. Refund processing times may vary depending on your bank or payment provider. BrandOrbitLab is not responsible for delays in refund processing caused by third-party financial institutions.
6. Contact
For refund inquiries, please contact us at [email protected] with your project reference number and a description of the issue.
Terms of Service
1. Acceptance of Terms
By accessing the website and services of BrandOrbitLab, registered at Skibhusvej 72, 5000 Odense C, Denmark (hereinafter "the Company"), you agree to be bound by these Terms of Service. If you do not agree to these terms, please do not use our website or engage our services.
2. Services
BrandOrbitLab provides brand strategy, identity design, narrative consulting, digital experience design, packaging systems, social media visual systems, brand naming, brand audit, and motion design services. All services are delivered as project-based engagements governed by individual Statements of Work (SOWs) that form part of these Terms.
3. Engagement Process
Client engagements begin upon (a) execution of a project proposal or SOW, and (b) receipt of the agreed-upon initial payment (typically 50% of the total project fee). Work will not commence until both conditions are met. The SOW defines the scope, deliverables, timeline, revision limits, and total fee for each project.
4. Payment Terms
Invoices are issued in accordance with the payment schedule defined in the SOW. Standard payment terms are Net 15 days from invoice date. Late payments incur a statutory interest rate of 8% per annum under Danish law. BrandOrbitLab reserves the right to suspend work on any project where payments are more than 14 days overdue.
5. Intellectual Property
Upon receipt of full and final payment, all intellectual property rights in the agreed deliverables transfer to the Client. This includes logo designs, brand guidelines, copy, digital assets, and all work product specifically created for the Client under the SOW. BrandOrbitLab retains the right to display completed work in portfolio materials and case studies unless the Client requests otherwise in writing. BrandOrbitLab retains ownership of all pre-existing intellectual property, frameworks, methodologies, and tools used in the delivery of services.
6. Revisions
Each SOW defines the number of revision rounds included in the project fee. Revisions are limited to modifications within the originally agreed scope. Additional revisions beyond the SOW allocation will be billed at a rate of €95 per hour, agreed upon in advance in writing. Requests that constitute a change in project scope will be treated as a change order and billed separately.
7. Confidentiality
Both parties agree to maintain the confidentiality of proprietary information shared during the engagement. This includes business strategies, project briefs, financial information, trade secrets, and any materials marked as confidential. This obligation survives the termination of the engagement for a period of 3 years.
8. Limitation of Liability
BrandOrbitLab's total liability under any engagement shall not exceed the total fees paid by the Client for the specific project giving rise to the claim. BrandOrbitLab shall not be liable for any indirect, incidental, consequential, or punitive damages. BrandOrbitLab is not responsible for the commercial performance of any brand or business that utilizes our creative services.
9. Termination
Either party may terminate a project engagement with 14 days' written notice. Upon termination, the Client shall pay for all work completed up to the date of termination, including any work in progress. Intellectual property in completed and paid-for deliverables transfers to the Client upon receipt of the final payment.
10. Force Majeure
Neither party shall be liable for delays or failure to perform caused by events beyond reasonable control, including but not limited to natural disasters, pandemic, war, government action, or infrastructure failure. The affected party shall notify the other party within 48 hours and both parties shall work to mitigate the impact.
11. Governing Law & Jurisdiction
These Terms of Service are governed by the laws of Denmark. Any disputes arising from these Terms or the services provided shall be subject to the exclusive jurisdiction of the courts of Odense, Denmark, unless otherwise agreed in writing.
12. Amendments
BrandOrbitLab reserves the right to amend these Terms of Service at any time. Updated terms will be posted on this page with a revised "Last updated" date. Continued use of the website or services after changes constitutes acceptance of the amended terms.
13. Contact
For questions regarding these Terms of Service, contact BrandOrbitLab at [email protected] or by mail at Skibhusvej 72, 5000 Odense C, Denmark.